LIFE STYLE
Habu’s Jon Suarez-Davis – Technology Isn’t Holding...
For a long time, the ad industry was playing catch up on data and technology. Today,...
Report Card: Beet Retreat Speakers Rate Ad Industry’s...
SAN JUAN, Puerto Rico — Eleven months after they last gathered on the shores of...
Omnichannel Retail Possibilities Sparkle For Jewlery Television
In its thirtieth year after launching a TV shopping channel, one of America’s...
Marketers Are Using Data Clean Rooms in More Advanced Ways:...
NEW YORK – Data clean rooms offer a way for businesses to match up their data...
CBS’ Subramanyam: Thinking About Scale and Addressability...
The dream for many in CTV is that the emerging medium will finally allow for TV...
Challenger Brands Can Thrive In Retail Media Landscape:...
When you think of “retail mediaâ€, it would be tempting to picture the big companies....
Measurement Is Key to Retail Media Growth: Publicis’s...
LAS VEGAS – Social media and internet search derive much of their advertising...
Retail Media Go Beyond Revenue, To Customer Connection:...
LAS VEGAS – One after the other, more digital retailers in the last couple of...
Roku Wants to Build the Ad Tech Platform for All of CTV:...
Roku is one of the top sellers of connected TV advertising. The company would like...
Retail Media Networks Are Gaining More Sophisticated Data...
LAS VEGAS – Retailers are seeing strong growth in sales of online advertising,...
Ride-Sharing and Retail Media Networks Can Work Together:...
LAS VEGAS – Ride-share companies have helped to reinvent how people think about...
‘Stores Are the Next Major Media Channel’: Insider...
LAS VEGAS – Retailers have built a multibillion-dollar business selling online...
Retailer’s Best Friend? Pinterest Aims To Rekindle The...
Scrolling through the SKUs on a screen may not fire the same pleasure receptors...
Retail Media Is Going Omni-Channel: Criteo’s Gleason
It may have been kickstarted by ecommerce operators capitalizing on digital shelf...
Spotify May Use Tech From ‘Top Gun Maverick’ to Power...
For a time, it was hard to tell just how serious Spotify was about advertising....
Affinity Solutions CEO: How Purchase Data Can Fuel The...
If any data can help truly attribute the effectiveness of media spend, it is consumer...